Trade successfully with Turkey

With many established markets deeply troubled by economic woes, austerity and falling demand, businesses are increasingly turning their attention to emerging markets for new sales opportunities. To support businesses in this venture, Atradius is publishing a series of reports on trading successfully with some of the world's leading emerging markets.

'Trade successfully with Turkey', the second in the series (our report on 'Trade successfully with Russia' was published in late 2011) looks at ten principles that exporters to this burgeoning market should follow if they are to avoid the many pitfalls of trading in untested territory. It lists ten important principles that those seeking to expand their sales strategy into Turkey should follow: including choosing the appropriate law to govern the sales contract, protecting intellectual property, taking advantage of free trade zones, and protecting themselves against non-payment.

Throughout 2012, Atradius will publish reports to assist businesses seeking to trade with China, India and Brazil.

   Download the full 'Trade successfully with Turkey' report

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Date: January 2012